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Episodes
#29 Why Your Bad Relationship With Money is Making You Poor
"Money is the root of all evil." "Corporate greed." "Be a servant and you will be served." There are too many mantra's and slogans in and outside of chiropractic that vilify money and the earning of it. We have been...
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#28 The One Thing I Wish I Knew Before Starting Practice
Whether you are a student, a new graduate, starting your own practice or you've been in practice for 20 plus years...everything from today's episode applies to you! We asked 10 successful chiropractors what was "the...
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#27 How to Use Surveys to Capture Valuable Data About Your Market And Turn Leads Into New Patients
The best doctors have the ability to listen to their patients and communicate in a way that they'll be heard. The same principle applies to the best marketers. Imagine if you could merge the two? One strategy is to...
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#26 7 Reasons You Need a Feedback Cycle to Maximize Your Retention
One of the most overlooked (or avoided) components of your practice is the feedback cycle. It's a system most successful practices have mastered and one struggling practices are terrified of. On today's show we start...
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#25 Why Chiropractors Are Quitting Chiropractic with Special Guest Dr. Laurence Tham
How many of your college classmates are still in Chiropractic? Probably a lot less than you think. What happened to them? Why did they leave the profession you love? I am joined by my special guest and long time...
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#24 How to Answer Those Patient Questions That Haunt You and Boost Your Credibility in the Process
Have you ever been in the flow, experiencing the perfect day...until a patient asks you that one question you hate hearing? These questions that haunt you can be the difference between a great day and the worst day....
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#23 Why Reading The Greens Won't Build Your Clinical Certainty
When attempting to build your clinical certainty you've likely heard slogans like "Are you getting your greens?", "Listen to your innate" or "Just tell the story." Don't get me wrong, B.J. was a brilliant developer of...
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#22 How Being a "Wellness" Chiropractor Can Ruin Your Practice
Everyone knows Life By Design is a "lifestyle" program right? Why in the world would we be telling you this style of practice is a bad thing to consider? In short, LBD isn't a wellness program at all! It's a model of...
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#21 How to Effectively Leverage Technology to Boost Patient Retention with Dr. David Fletcher
Technology can be a practice game changer or it can add to your patients confusion about chiropractic. It can be properly utilized to create objectivity or it can be relegated to another gimmick used by "sleazy"...
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#20 The 3 Most Fatal Marketing Mistakes Chiropractors Make [Part 3]
This marketing mistake is the biggest one of all… and it’s not because it’s something challenging to do. The mistake chiropractors make most often is not creating a good enough avatar to use for their...
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#19 The 3 Most Fatal Marketing Mistakes Chiropractors Make [Part 2]
Episode #2 in this 3 part series uncovers one of the foundational components to your marketing success...a plan. What we covered: Why a plan is required for successful marketing. The 3 benefits of a customized and...
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#18 The 3 Most Fatal Marketing Mistakes Chiropractors Make [Part 1]
There’s little doubt chiropractors are poor marketers. “Poor” is actually far too kind… In the first episode of a 3 part series we unveil the 3rd most common marketing mistake made by chiropractors. What we covered: ...
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